7 A/B Testing Resources for Startups and Solo Developers
mashable.com
NOVEMBER 4, 2010
A/B testing differs from multivariate testing in that it only tests one variable at a time; in other words, you change only the button color (not the button copy or any images) and see how many users click the red button versus the green button. Some Code-Free A/B Testing Resources 1. Light-Coding-Required A/B Testing Resources 1.
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