Remove B2B Remove IPO Remove Poland Remove Social Media
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Don’t drink your own Kool-Aid (surviving TC50)

Both Sides of the Table

Everybody thought the real substance was going to come from B2B eCommerce players that would deliver “real value&# by disintermediating supply chains … blah, blah, blah. We were it in Europe: B2B. There was talk of an IPO in 12 months. Use social media to be sure people are aware of it. We were hot.