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Why Paid Search Must Be Part of Your Mix

Duct Tape Marketing

Why Paid Search Must Be Part of Your Mix written by John Jantsch read more at Duct Tape Marketing. Just because it’s an established marketing channel, though, doesn’t mean it’s lost any of its relevance. I recently did a search for a local business: I Googled plumbers in my hometown of Kansas City.

Search 71
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SEO Is An Integral Marketing Channel

Duct Tape Marketing

SEO Is An Integral Marketing Channel written by Guest Post read more at Duct Tape Marketing. Outbound marketing and advertising create demand. Inbound marketing and SEO capture demand as it filters back through the Internet. “I But What About B2B? 46% of B2B researchers are millennials. It’s that simple.

SEO 28