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Accidental VC: When Should Startups Announce Seed Funding?

View from Seed

It’s a common question that every VC fields from founders — and founders field from other founders, and marketers field from founders, and PR people field from founders. This particular company, as a B2B SaaS business, would definitely benefit from driving traffic to convert into subscribers or leads on their email list.

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How Private Equity and Venture Capital Investors Are Eating Their Own Dogfood

David Teten

Many tools designed for B2B marketing in general are also relevant to investors. I previously posted a detailed presentation with sales technology tools useful for B2B sales. 1) Market fund. It provides analytics to track shared materials across target senders, and improve the content for future leads. .

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LinkedIn Explores What It Takes To Be an Entrepreneur [INFOGRAPHIC]

mashable.com

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Content Marketing for Brand Engagement and Demand Generation

Duct Tape Marketing

As an aside, B2B companies, and in particular B2B technology companies, tend to be the most progressive in content marketing for demand generation. Their thesis is that content marketing provides the B2B buyer with information that will help make them smarter in making the best decision.

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