Product-Led Growth (PLG) For Startups
Mucker Lab
APRIL 6, 2023
A lot of times as founders–especially technical founders, engineers, product people–believe if we build this awesome feature that solves your pain point, you should come and use it. If you work in B2C or e-commerce, you optimize that Add to Cart flow like crazy because that is your revenue. That’s never happened. That's the buyer “aha!”
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