View from Seed
JULY 31, 2014
And since we will continue to look proactively at new seed-stage tech startups over the next few years, the question becomes: What, then, will these companies look like? We’ve been remarkably consistent on this dimension as well: five of the recent 13 investments were B2C, five were B2B, and three you could categorize as B2B2C.
Mucker Lab
APRIL 6, 2023
A lot of times as founders–especially technical founders, engineers, product people–believe if we build this awesome feature that solves your pain point, you should come and use it. If you work in B2C or e-commerce, you optimize that Add to Cart flow like crazy because that is your revenue. That’s never happened. That's the buyer “aha!”
Austin Startup
MAY 29, 2019
Their success is about execution in sales, services, and feature parity … and then eventually superiority (again, due to that single platform to rapidly evolve on advantage). In investing in B2C, we also look for network effects but usually those are created rather than natural. and they are both natural, like Facebook’s or LinkedIn’s.
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