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The Courage to Monetize

Austin Startup

A good example is the marketing technology sector. If you bill for your technology services on a percentage of ad spend, you are guaranteed to look like an agency that deserves a revenue multiple of 1–2X. But, it is likely the major differentiator between a win and a loss whether you are selling B2B or B2C.

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The Venture Capital Secret: 3 Out of 4 Start-Ups Fail

online.wsj.com

Loading… Tech. To order presentation-ready copies for distribution to your colleagues, clients or customers, use the Order Reprints tool at the bottom of any article or visit www.djreprints.com. An entrepreneur with a hot technology and venture-capital funding becomes a billionaire in his 20s. Consumer Services (B2C).