Remove B2C Remove Engineer Remove Kansas City Remove Naming
article thumbnail

Why Paid Search Must Be Part of Your Mix

Duct Tape Marketing

Some business owners have written off the concept of paid search because they’re not a retailer or B2C. And it doesn’t matter what kind of business it is—B2B or B2C, retailer or service provider—people are opening up a search browser to find you online. But it’s equally true for existing customers!

Search 71
article thumbnail

Transcript of Creating a Winning SEO Strategy

Duct Tape Marketing

I live in Kansas City, Missouri. In other words, if you’re trying to check on results and track results, sometimes it’s a little challenging if your IP address is in Kansas City, Missouri. So on this B2C, this basement waterproofing company that just does business in their town, what do they need to focus on?

SEO 59
article thumbnail

Transcript of Using Personalized Video to Build Relationships

Duct Tape Marketing

And then you want that positive growth loop or referral engine or whatever language you want to use there, with the online reviews, the positive word of mouth, repeat, purchasing, expanded purchasing, et cetera. And again, I don’t care whether this is B2B, B2C. Again, my name is Ethan Beute. Ethan Beute: Cool.

Video 39