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5 Relatively Simple Steps to Dominate Local Search

Duct Tape Marketing

5 Relatively Simple Steps to Dominate Local Search written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing. Would be buyers turn to search engines on laptops and mobile devices before they look anywhere else. I did a quick search for a florist in my town. Get serious about reviews.

Search 28
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Beyond Lead Gen: How To Optimize B2B Sales Enablement

ConversionXL

We often talk about online conversion optimization without mentioning that many businesses, especially B2B, rely on offline sales to produce revenue. Sales enablement is the act of enabling salespeople to help them close more deals/bring in more revenue/hit their quota. The two aren’t disconnected, though. Image Source.

B2B 48
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3 Simple Tips to Increase Your Following on Pinterest

Duct Tape Marketing

This explosive growth has made Pinterest a viable traffic and revenue source for many B2B and B2C businesses. The tool works by searching for and returning group boards that you can evaluate and potentially start incorporating into your pinning strategy. Facebook Page Tab for Pinterest .

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7 Incredible Web Design, Branding, Digital Marketing Experiences

Occam's Razor

There is a lot any business — B2C, B2B, A2Z — can learn from Songza. Of course there is still the search box on top of the page. So like every other human on the planet I go to my favorite search engine and type in "ADT Security Plans." I get a bunch of paid and organic search results.

Web 164
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Is Emotion Necessary To Make More Sales?

ConversionXL

But most importantly, the emotion of this campaign sparked an 850% increase in treatment related searches, and Rehabs.com experienced record breaking placements with treatment facilities across the country. A report by the Corporate Executive Board has found that more people express emotional connections with B2B brands than with B2C.

Sales 126