VC Cafe

MARCH 22, 2021

Although this has been known for years for B2C companies, it is interesting to see B2B companies realizing the importance of marketing early on, as well. . These steps are vital to securing initial funding and attracting pilots, design partners, and customers. . Part time CMO for B2B and B2C startups. Hila Shitrit Nissim.

B2C 145

B2C Marketing Stealth 145

Reid Hoffman

AUGUST 17, 2021

Then the very last one I’ll say before I hand it over to Sridhar is, generally speaking, consumers in the B2C side like the new, they like the underdog, they like it, they’re willing to try it out, they want to give it a shot, they want to see if it could be that thing. So that’s an example of a scene that we can see and take advantage of.

Cofounder 69

Cofounder Differentiation Search Advertising 69

Reid Hoffman

AUGUST 17, 2021

Then the very last one I’ll say before I hand it over to Sridhar is, generally speaking, consumers in the B2C side like the new, they like the underdog, they like it, they’re willing to try it out, they want to give it a shot, they want to see if it could be that thing. So that’s an example of a scene that we can see and take advantage of.

Cofounder 69

Cofounder Differentiation Search Advertising 69