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ESADE Business School Commencement Speech

Steve Blank

But the world you lead will be much different from the one your professors knew or your predecessors managed. Today’s workforce has radically different expectations, brands are losing their power, physical channels are being destroyed by virtual ones, market share is less important than market creation, and software is eating world.

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Why Companies are Not Startups

Steve Blank

It describes the product/service, who is it for, what channel sells/deliver it, how demand is created, how does the company make money, etc. 20 th century Management Tools for Execution In the 20 th century business schools and consulting firms developed an amazing management stack to assist companies to execute.

IRR 335