Up and Running

NOVEMBER 12, 2018

Marketing and sales plan. The target market section of your subscription box business plan identifies which subset of people you will focus your marketing and sales plan on. Creating a buyer persona puts you in the customer’s shoes to guide marketing and sales decisions. Marketing and sales plan. Operations.

Business Plan 63

Business Plan Curation Balance Sheet Intellectual Property 63

Up and Running

MAY 1, 2014

Marketing and Sales Plan. What marketing and sales tactics will you be using? Highlight the key aspects of your financial plan, ideally with a chart that shows your planned sales, expenses, and profitability. You’ll end up with a long, generic statement about how your company is serving its customers, employees, etc.

Business Plan 163

Business Plan Forecast Balance Sheet Distribution 163

A Smart Bear: Startups and Marketing for Geeks

FEBRUARY 11, 2014

If you like this, go see his Shockwave Innovations blog ) Anyone that has taken an accounting class or learned basic business financials knows the interaction between key elements of a P&L (revenue, cost, expense) and a balance sheet (assets, liabilities, equity). Now let’s cover those nuances I mentioned.

Churn Rate 288

Churn Rate .Net Metrics Hosting 288

Up and Running

FEBRUARY 20, 2015

If you don’t understand your key financial metrics, you have no way of monitoring your business’s health—and you risk mingling assets, incurring penalties for filing taxes late, overlooking expenses, and running into difficulties paying bills and employees, just to mention a few! This is a business’s short-term debt that must be paid.

Metrics 60

Metrics Burn Rate .Net Churn Rate 60