Bootstrapping Channel Conversion Massachusetts 
ReadWriteStart
DECEMBER 16, 2010
The trends include Cloud computing, outsourcing, social Web, vertical and local Web, smartphones and tablets, online advertising, online video, online gaming, e-books, and bootstrapped entrepreneurship. Jimmy has already managed the most complex part of the bootstrapping phase with very little outside investment.
ReadWriteStart
JANUARY 27, 2011
This partnership speaks to a core philosophy of the program where we encourage entrepreneurs to get as much customer validation as possible before raising too much money, use other people's channels if you can get to them, don't burn too much cash, and all that good fiscal conservative stuff. SOCO Games. The answer to the question is neither.
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ReadWriteStart
MARCH 3, 2011
The company has bootstrapped using services, a philosophy we espouse heavily in 1M/1M, and has simultaneously gathered a group of angel investors who are supporting it through the next phase. Dan wanted to know how to increase the conversion. We also discussed Dan's options vis-à-vis channel partners. Social Pulse. Discuss.
ReadWriteStart
NOVEMBER 12, 2010
We discussed marketing, advertising and direct marketing agencies as being the best channel partners for him. One very interesting point in the conversation was when Taha said he was surprised that job/career is the most popular category so far. Taha needs to grow both bases, but subscribers a bit ahead of vendors.
ReadWriteStart
JANUARY 6, 2011
This curriculum is based on the various questions entrepreneurs have asked me over these 64 sessions, spanning financing, positioning, customer acquisition, marketing, sales, channel, and various other early stage, startup-related issues. As usual, then, I worked with three entrepreneurs working on specific businesses. Mava Consulting.
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