Both Sides of the Table

article thumbnail

The Changing Venture Landscape

Both Sides of the Table

We can’t wait for customers to use the product for 12–18 months and do customer interviews or look at purchase cohorts. In 2001 companies IPO’d very quickly if they were working, by 2011 IPOs had slowed down to the point that in 2013 Aileen Lee of Cowboy Ventures astutely called billion-dollar outcomes “unicorns.”

article thumbnail

How This Entrepreneur Raised $28,000 Using Airbnb to Fund Her Startup

Both Sides of the Table

She focused on her customer. Tracy is knowledgeable enough to talk tech and swap design & product stories with other founders, but she realized early that networking amongst this group and reading and writing in their journals would not bring her more customers. Now she had an extra $50,000 to start building out her team.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Why The ‘Fail Fast’ Mantra Needs to Fail

Both Sides of the Table

Research this market by doing market sizing, looking at existing products, talking to customers and deciding how you will make money. If you believe there is a market then build a prototype product that you can show customers, investors and potential employees. Paying customers. Validate that you can make money before starting.

article thumbnail

Spolsky on Software on Both Sides of The Table

Both Sides of the Table

Lesson: You dn’t want your customers to feel locked into using your software. It helps with sales cycles because customers know that they can switch away if they so choose. While customers will be willing to try your product, they think two steps ahead. A product manager is responsible for: Talking to customers.