The #1 thing successful founders think about for their next startups
Hippoland
AUGUST 8, 2018
Forget about traction and hockey stick growth. A typical ad-based revenue stream on a media website is around $5 per 1000 eyeballs ($5m CPM and give or take $1-$20ish CPMs). Unit economics are something I’ve found most entrepreneurs (and investors!) don’t think about at all. Marketing first. Product second.
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