Burn Rate Hiring Lean PR 
Steve Blank
SEPTEMBER 5, 2018
He just hired Meg Whitman. It’s the antithesis of the Lean Startup. Startups wrote business plans, generated expansive 5-year forecasts and executed (hired, spent and built) to the plan. Startups with huge burn rates – building leases, staff, PR and advertising – ran out of money. And it may work.
crowdSPRING Blog
SEPTEMBER 19, 2014
Are startup burn rates out of control? This Invaluable Lesson Will Keep You From Making Catastrophic Hiring Mistakes - crowdspring.co/XeV4JS. Hiring startup engineers? Busting the Lean-Startup Myth – crowdspring.co/1ozOXHA. They seem to be | AVC – crowdspring.co/1rbM5FT.
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Startup Lessons Learned
JANUARY 30, 2009
Hire the absolute best and the brightest, true experts in their fields, who in turn can hire the smartest people possible to staff their departments. Launch with a PR blitz, including mentions in major mainstream publications. Insist on the incredibly high-IQ employees and hold them to incredibly high standards.
Startup Lessons Learned
MARCH 13, 2009
Announce a new product, start its PR campaign, and engage in buzz marketing activities. Even if you must launch to your customers, avoid the urge to also launch in extra places, just because your PR firm can do it at the same time. If you are having trouble raising money, sometimes a little PR can help. Help you raise money.
Startup Lessons Learned
MARCH 27, 2009
In lean times, it’s most important to focus on cutting costs in ways that speed you up, not slow you down. Journalists, PR firms, investors, and the public at large love a scrappy come-from-behind story about two guys in a garage who figured out how to take down Goliath. Were talking PayPal -sized variations.
www.chubbybrain.com
SEPTEMBER 28, 2011
Post-Mortem Title : My eHarmony for Hiring Failure. – made compromises in early hiring decisions – choose expediency over talent/competency. Too much PR, too early. Hiring is hard, and without proper experience, we should have leaned more heavily on our investors to help us with this decision.
The Startup Toolkit
JUNE 27, 2012
For example, it’s very hard to go back to your old burn rate once you’ve hired a VP sales and it’s hard to re-vamp your product focus after a big PR campaign. 3] I mean organisational scale rather than technical scale — hiring, funding, advertising, etc.
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