Remove Burn Rate Remove Hiring Remove Product Development Remove SEM
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The Customer Development Manifesto: The Startup Death Spiral (part.

Steve Blank

Finally, I’ll write about how Eric Ries and the Lean Startup concept provided the equivalent model for product development activities inside the building and neatly integrates customer and agile development. Blame it On Marketing In the next 3-6 months, a new VP of Sales is hired. innovation.

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Lessons Learned: Don't launch

Startup Lessons Learned

The product didnt convert well enough, the mainstream customers we were driving werent ready for the concept, and the event fed expectations about how successful the product was going to be that turned out to be hyper-inflated. Why do startups synchronize marketing launch and product launch? Dont scale. Dont marketing launch.