Steve Blank

DECEMBER 7, 2009

Customer Development We were starting Epiphany, my last company. I was out and about in Silicon Valley doing what I would now call Customer Discovery trying to understand how marketing departments in large corporations worked. We consciously didn’t ask potential customers to sign a Non-Disclosure Agreement (NDA).

Silicon Valley 248

Silicon Valley Non-disclosure Agreement NDA Startup 248

grasshopperherder.com

FEBRUARY 19, 2011

Q: “What will be your best channel for customer acquisition?&# Don’t Even Ask for an NDA This just makes me laugh. If I can steal your idea by just hearing it, there is no defensible business model there. As a corollary, cold call a VC and try and get them to sign an NDA before your first meeting.

Cofounder 47

Cofounder NDA Founder Sweat Equity 47

maplebutter.com

JANUARY 8, 2013

I have the vision, model and the core elements of the ideas established. I need a good reliable developer and also a mentor to help guide me through the process. Should I require and NDA? Curate great links for your ideal customers and share them 3 times per day. Now our biz model is lighter, more flexible.

Technical Review 44

Technical Review Startup Cofounder Software Review 44