Business Model Customer Development Design Fractional VPE 
Steve Blank
JUNE 25, 2009
Computer hardware companies were faced with their customers asking for low-cost (relatively) desktop computers they had no experience in building. Their engineering teams didn’t have the expertise using off-the-shelf microprocessors (back then “real” computer companies designed their own instruction sets and operating systems.)
Startup Lessons Learned
SEPTEMBER 30, 2008
So I initially gravitated to the CTO title, and not VP of Engineering. If youre trying to design an architecture to maximize agility, how can that work if some people are working in TDD and others not? Your CTO might be a great architect, evangelist, interface designer or incredible debugger. They might do anything !
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