Up and Running

FEBRUARY 12, 2019

Tell a real customer story. When possible, open your pitch by telling a real customer story that addresses the problem your product or service solves in the marketplace. Instead, use real names and real customer challenges. Outline your business model. Customers pay by the hour or by the day. Serves U.S.,

Sweat Equity 122

Sweat Equity Churn Rate Elevator Pitch Forecast 122

Startup Professionals Musings

FEBRUARY 13, 2016

Just because your technology is exciting and potentially disruptive doesn’t mean you are ready to build a business. Investors want to hear about customers with money who have a painful problem that you can solve now. How does your business model make money? Quantify founder investments, both cash and sweat-equity.

Sweat Equity 120

Sweat Equity Advisory Board Liquidity Event Startup 120

Up and Running

JANUARY 24, 2014

Tell a real customer story. When possible, open your pitch by telling a real customer story that addresses the problem your product or service solves in the marketplace. Instead, use real names and real customer challenges. Outline your business model. Customers pay by the hour or by the day.

Sweat Equity 138

Sweat Equity Churn Rate Forecast Business Model 138

Startup Professionals Musings

AUGUST 13, 2012

Terms like “every customer needs this” and “next generation platform” are far too soft, and should be avoided. This is not the place for a detailed product specification, but an explanation of how and why it works, including a customer-centric quantification of the benefits. Explain the business model.

Business Plan 283

Business Plan Sweat Equity Exit Strategy Intellectual Property 283

Startup Professionals Musings

MAY 13, 2011

Terms like “every customer needs this” and “next generation platform” are far too soft, and should be avoided. This is not the place for a detailed product specification, but an explanation of how and why it works, including a customer-centric quantification of the benefits. Explain the business model.

Business Plan 290

Business Plan Sweat Equity Exit Strategy Intellectual Property 290

Gust

AUGUST 5, 2012

Terms like “every customer needs this” and “next generation platform” are far too soft, and should be avoided. This is not the place for a detailed product specification, but an explanation of how and why it works, including a customer-centric quantification of the benefits. Explain the business model.

Business Plan 182

Business Plan Sweat Equity Exit Strategy Intellectual Property 182

Startup Professionals Musings

APRIL 22, 2010

Terms like “every customer needs this” and “next generation platform” are far too soft, and should be avoided. This is not the place for a detailed product specification, but an explanation of how and why it works, including a customer-centric quantification of the benefits. Explain the business model.

Business Plan 186

Business Plan Exit Strategy Sweat Equity Intellectual Property 186