Business Model Engineer Product Development Sales Cycle 
Startup Lessons Learned
APRIL 14, 2009
What matters is proving the viability of the company’s business model, what investors call “traction.&# Of course this is not at all true of many profitable small businesses, but they are not what I mean by startups.) In fact, this company hasn’t shipped any new products in months.
Hippoland
AUGUST 8, 2018
In other words, if you can get 1000 people to come to your website consistently for under $5, then this business model works for you. Product second. Sales cycles matter though. Business customers, depending on the problem, are less price sensitive than consumers. Marketing first.
Hippoland
AUGUST 8, 2018
In other words, if you can get 1000 people to come to your website consistently for under $5, then this business model works for you. Product second. Sales cycles matter though. Business customers, depending on the problem, are less price sensitive than consumers. Marketing first.
Expert insights. Personalized for you.
167 
Let's personalize your content