What is A/B Testing? The Complete Guide: From Beginner to Pro
ConversionXL
DECEMBER 13, 2022
So, think in this order: Define your business objectives. Define your target metrics. This is where you’ve found a page, widget, or process that’s not working well but doesn’t reveal a clear solution. We’ll measure this using (data metric). Define your website goals. Define your Key Performance Indicators.
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