Business Plan Continuous Deployment Demand Metrics 
Startup Lessons Learned
NOVEMBER 8, 2008
Most likely, your business plan is loaded with opinions and guesses, sprinkled with a dash of vision and hope. Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev.
Startup Lessons Learned
NOVEMBER 5, 2008
Lessons Learned by Eric Ries Wednesday, November 5, 2008 Getting educated about advertising, agencies, and media buyers I see lots of startups whose business plans revolve around selling high-value ad space to brand advertisers. You also need to know what each one cares about, which metrics they look at (or studiously ignore).
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Startup Lessons Learned
SEPTEMBER 27, 2010
Or what if the features they demand we build are different from the ones we were planning to build? No vanity metrics should be looked at. When we’re talking about being disciplined, following our methodology with rigor, continuous improvement, there is no such thing as good enough. No press should be allowed.
Startup Lessons Learned
DECEMBER 14, 2009
A business that strives for something like this should absolutely be charging money from day one, in order to establish baselines for their two key metrics: CPA (the cost to acquire a new customer) and LTV (the lifetime value of each acquired customer). Now consider a traditional media business.
Startup Lessons Learned
FEBRUARY 12, 2009
In the world of startups, this is like trying to sell a product to a very demanding customer who needs to see a lot of features before buying. One can see how it ripples through the entire business plan. Case Study: Continuous deployment makes releases n. Tough sell. Resegmented market (low cost variety).
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