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Ardent War Story 5: The Best Marketers Are Engineers

Steve Blank

Other advisors provided marketing with industry-specific advice in our initial vertical markets (computational fluid dynamics, computational chemistry, finite element analysis, and petroleum engineering). Our company’s stock was an inducement, but all of them were in it to help us build a better computer.

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Can You Trust Any vc's Under 40?

Steve Blank

Posted on September 14, 2009 by steveblank Over the last 30 years Wall Street’s appetite for technology stocks have changed radically – swinging between unbridled enthusiasm to believing they’re all toxic. Your firm worked with an investment banking firm that underwrote and offered stock (typically on the NASDAQ exchange) to the public.

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supermac War Story 1: Joining supermac

Steve Blank

The company was the laughing stock of the Mac market. They sold to a set of customers I knew nothing about. Yet somehow they thought that my prior experience in high-end computer graphics might be relevant. Why I was interested was equally obscure.

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Ardent 1: Supercomputers Get Personal

Steve Blank

As the conversation began to get down to how much stock and salary we could offer van Dam, we left the barber to finish his work and went to a payphone to call our CEO to confirm the deal. Forget the Hypertext idea and come on back to California. The response from across the country?

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Five Keys to Our Long Term Survival

Berkonomics

Dave’s Note: William Fisher is CEO of Quicksilver Software, a software and Internet game development company in Southern California. We’re successful because we specialize in “hard problems” but not in any one vertical market. Guest Post by William Fisher. Fourth is embracing change.

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Story Behind “The Secret History” Part III: The Most Important.

Steve Blank

When Terman said no, Sylvania, a tube company which built proximity fuse tubes in WWII, won the contract and set up its Electronic Defense Lab (EDL) in Mountain View California in the middle of an orchard. The Army offered Fred Terman, the Dean of Engineering at Stanford, a $5M contract to build an electronics countermeasures lab.

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Soundbites from the Future – 2013

Start Up Blog

A local example was the Greenhouse pop up restaurant in Melbourne by Joost Baker – Which included vertical gardens and large amounts of material re-purposing. A Move back to vertical living – Years ago we used to live above the store, or behind the craftsman’s workshop. Cities are now becoming vertical again.

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