What is Brand Identity and How To Create a Great One: A Complete Guide for Marketers and Businesses (2019)
crowdSPRING Blog
DECEMBER 13, 2018
Head this off at the pass: once a customer makes a purchase, send them a short email asking them about their experience. For example, Charles Revson, founder of Revlon, always used to say he sold hope, not makeup. Email and customer feedback forms. Email design. Neiman Marcus sells luxury, while Wal-Mart sells bargains.
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