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Brand Strategy vs. Marketing Strategy (And How they Work Together)

ConversionXL

In this article, you’ll learn how to design a successful brand marketing campaign that expresses your brand’s core values, create content your customers crave, and ensure your entire brand ecosystem is designed to support customer loyalty. Brand strategy isn’t just for marketers and their campaigns.

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How Decisions Define Our Business Destiny

Duct Tape Marketing

Recent, an episode featured Max Novak, the founder of Nova Cast, where he talked all about how podcast booking campaigns create value for listeners and for brands. The MarTech Podcast share stories from world-class marketers who use technology to generate growth and achieve business and career success. Steve McKee (12:47): That's right.

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Understanding Precision Marketing and How It Can Increase Your Revenue

Women Entrepreneurs Can

Precision marketing means that you use tools and crunch data to launch a more data-driven, personalized marketing campaign that boosts engagement, conversions and sales. Once the data has been crunched, you can then create better marketing campaigns that target the right people. This means less clutter, less noise and more revenue.

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