Remove Channel Remove Customer Development Remove Intellectual Property Remove Revenue
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I-Corps @ NIH – Pivoting the Curriculum

Steve Blank

We’re changing the order in which we teach the business model canvas and customer development to better-fit therapeutics, diagnostics and medical devices. “Customer Development” to test the hypotheses outside the building and. Customer Segments change over time. I-Corps @ NIH Lecture Order Details.

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How To Find the Right Co-Founders?

Steve Blank

Activities define the unique expertise your company needs to deliver the value proposition, customers, channels, customer relationships and/or revenue. (If Therefore the ideal medical device team might be a physician; engineer; operator; business development/financial analyst. Filed under: Customer Development.

Cofounder 335
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From Idea To Execution: Building An Efficient Workflow For Your New Venture

The Startup Magazine

Then, consider how you’ll reach your customers and what kind of relationship you want to build with them. Revenue streams are another critical component of your business model. It’s not just about a logo or a tagline; it’s the experience you promise your customers.

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The Rise of the Lean VC – Consumer Internet Gets Its Own Investors

Steve Blank

Bayh-Dole allowed for private ownership of government funded intellectual property developed in universities while the Orphan Drug Act created incentives for developing drugs for disorders afflicting fewer than 200,000 Americans. Quickly iterate the product in front of customers. They build a minimum feature set.

Lean 260
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The LeanLaunch Pad at Stanford – Class 3: Value Proposition Hypotheses

Steve Blank

Week 3 of the class and our teams in our Stanford Lean LaunchPad class were hard at work using Customer Development to get out of the classroom and test the first key hypotheses of their business model: The Value Proposition. Next week each team test their Customer Segment hypotheses (who are their customers/users/decision makers, etc.)

Cloud 232
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Vertical Markets 4: Putting it All Together « Steve Blank

Steve Blank

In the last three posts, we drew the relationship of market risk and invention risk with vertical markets and pointed out verticals where customer development would be useful. In contrast to simply executing your business plan, the Customer Development process is built on low-cost and continuous learning and iterating.

Vertical 123