Excellent Analytics Tip #18: Make Love To Your Direct Traffic
Occam's Razor
SEPTEMBER 20, 2010
The reason Direct traffic is a beloved of mine is that it represents (checkout the sweet contextual – red and green – numbers above): 1. We use redirects / vanity urls in our multi-channel campaigns , in our display or search campaigns or even just for the heck of it. People familiar with your brand. That is not an issue.
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