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Why This SEO Veteran Is Joining the Duct Tape Marketing Consultant Network

Duct Tape Marketing

In terms of search engine optimization, volume-based link building is dead and unnatural link building is dying. In order to create and execute an effective content-driven SEO strategy and to succeed in the new age of search engine optimization, we SEOs need a better, more comprehensive understanding of small business marketing.

SEO 74
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5 Ways Writing A Book Will Supercharge Your Online Presence

Duct Tape Marketing

In other words, you are no longer just “Your Name”, you are “Your Name, author of…”. If you are a regular consumer of John Jantsch’s content, you already know that creating great content in a way that draws ideal customers into your digital channel is a core Duct Tape Marketing principle. Online Trust.

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Transcript of How to Build a Community Around Your Business

Duct Tape Marketing

That’s the first time I’ve seen that name, actually. And actually before we even get into that, I like how you pronounce my name correctly the first time. Jono Bacon: I was named Jono by a kid who lived opposite a new house that my parents moved into when I was seven. No, my real name is Jonathan.

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How Decisions Define Our Business Destiny

Duct Tape Marketing

Steve McKee (08:08): I spoke to the roadway engineer who literally wrote the book on roadway turns and he educated me. And he says that what engineers reali recognize that it's better to have a number of shorter turns in a row for a driver than to have straightaway and then interrupted by a big turn. Steve McKee (12:47): That's right.

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Why Paid Search Must Be Part of Your Mix

Duct Tape Marketing

Just because it’s an established marketing channel, though, doesn’t mean it’s lost any of its relevance. Have you ever wondered what time your go-to coffee shop closes, and typed their name in on Google search or Maps to scope their hours? This is true of prospects who are looking for new solutions to their problems.

Search 71
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5 Local Search Tactics You Must Employ Today

Duct Tape Marketing

The category of local search engine optimization has picked up steam over the last few years as search behavior combined with the rapid growth of smart phone use created a truly mobile search consumer. Services like Yext have cropped up just to help tackle this very specific form of SEO. Get the NAP right. Localize your content.

Search 68
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9 Unlikely Entrepreneurs Who Changed The Market

YoungUpstarts

Together, the two developed new search engine designs and algorithms, which led to the creation of the PageRank system and later Google. Whole Foods Market might be a household name today, but back in the late ’70s it wasn’t quite as promising. Henry Ford. John Mackey. which includes Harpo Films and Harpo Radio, Inc.