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Customers Love Free Stuff … But That’s Not Your Problem

abovethecrowd.com

Would that help retention and NPS (Net Promote Score)? They return the favor by doing more banking business with said banks, and some of the windfall-money comes right back to the bank via other channels. Consider these facts: Start by poring over the data compiled by Jay Ritter at the University of Florida. Would they be loyal?

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