Channel Idaho Metrics Social Network 
Occam's Razor
JULY 18, 2011
Email remains an immensely credible and profitable channel, with an immense reach to boot. You must use metrics that are unique to the medium. Your company cross-channel outcomes data. Multi-channel customer purchase behavior, customer lifetime value. Ready for the best email marketing campaign metrics? Outcomes.
Duct Tape Marketing
NOVEMBER 19, 2015
Social Customer Service Metrics: 3 Case Studies written by Guest Post read more at Duct Tape Marketing. How has marketing changed thanks to social media? It’s happening constantly on channels such as Facebook and Twitter, to name the major players. The Social/Digital team is more concerned with metrics and strategy.
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