Remove Channel Remove Lean Remove Partner Remove Wiki
article thumbnail

A New Way to Teach Entrepreneurship – The Lean LaunchPad at Stanford: Class 1

Steve Blank

In January, we introduced a new graduate course at Stanford called the " target="_blank">Lean LaunchPad. Startups, are not about executing a plan where the product, customers, channel are known. The Lean LaunchPad class was scheduled to meet for three hours once a week. Start their blog/wiki/journal for the class.

Lean 298
article thumbnail

The Lean LaunchPad – Teaching Entrepreneurship as a Management Science

Steve Blank

If you’ve read any of my previous posts, you know I believe that: 1) a product is just a part of a startup, but understanding customers, channel, pricing, etc. Instead you will be getting your hands dirty talking to customers, partners, competitors, as you encounter the chaos and uncertainty of how a startup actually works.

Wiki 311
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Lessons Learned: Customer Development Engineering

Startup Lessons Learned

One major theory that has influenced the way I think about processes comes from Lean Manufacturing , where they use these same techniques to build cars. The Lean Startup Intensive is tomorrow at Web 2.0. To be clear, I have never run a business with a hardware component, so I really cant say for sure. Expo SF (May.

article thumbnail

Lessons Learned: Don't launch

Startup Lessons Learned

Establish credibility with potential partners. You need to combine your product with others, and this requires partners like OEMs or system integrators. A marketing launch can help you get in the door with those partners, if youre having trouble getting their attention. Do some Customer Development instead. Dont scale.

article thumbnail

Business ecology and the four customer currencies

Startup Lessons Learned

A great product enables customers, developers, partners, and even competitors to exchange their unique currencies in combinations that lead to financial success for the company that organizes them. A minimum viable product in this category must answer the question: does my media content or channel command the attention of a valuable audience?

Customer 156
article thumbnail

Startup Resources

www.vccafe.com

A group of Seedcamp entrepreneurs started a startup tools wiki for that purpose, and we thought it would be well suited here. Lean Methodology Sources. Steve Blank on Lean Customer Development. Part 3- Lean Cust. Steve Blank’s Lean Startup Resources. Lean Startup Circle â?? Lean project management.

article thumbnail

The National Science Foundation Innovation Corps – Class 2: The Business Model Canvas

Steve Blank

The Lean LaunchPad class for the National Science Foundation Innovation Corps is a new model of teaching startup entrepreneurship. what distribution channel? Start their team’s blog/wiki/journal to record their progress during for the class . Filed under: Lean LaunchPad , Teaching. This post is part two. Syllabus here.