20 Entrepreneurs Explain How They Came Up With Their Business Names
Hearpreneur
AUGUST 12, 2018
1-Conveyed an idea based on a product. We came up with our product name before our company name. Our product is Sgt. Ultimately we paired a familiar and interesting shorthand for sleep (zZZ’s) with a product descriptor (bears) for ZZZ Bears. 7- Outcomes of the product. Photo Credit: Justin Baum.
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