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What is Brand Identity and How To Create a Great One: A Complete Guide for Marketers and Businesses (2019)

crowdSPRING Blog

A brand identity is the most effective way any organization (startups, small businesses, agencies, nonprofits, or others) can gain a competitive edge in an increasingly crowded marketplace. Horizontal vs vertical vs diagonal lines. Vertical lines run perpendicular to the horizon. Vertical lines draw the eye upward.

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