article thumbnail

28 Entrepreneurs Explain Why They Started Their Business

Hearpreneur

I now am the CEO and founder of Berri Properties in Asheville and Charlotte, NC. I started Pressed PR to serve a niche that I was a part of myself – independent musicians. Thanks to Dawn Jones, Pressed PR ! #9- Now, matching business owners with the perfect VA has become my passion. 8- Serve a niche I was part of.

article thumbnail

What is Brand Identity and How To Create a Great One: A Complete Guide for Marketers and Businesses (2019)

crowdSPRING Blog

If you have an existing company, you evaluated your core identity in the discovery phase and now have a chance to evolve that identity to better match your current/future vision, mission, and values. Charlotte’s Web: Brand Perception. The Stanley Brothers (Charlotte’s Web) – Image courtesy of LA Weekly.

Marketing 162
article thumbnail

43 Entrepreneurs Explain Why They Started Their Businesses

Hearpreneur

Many franchise systems who receive support from our sister company, iFranchise Group — a premiere franchise consulting group — would ask where could they find services in PR, SEO, and website development. And oftentimes, they would be paying for separate services at separate companies, spending more money than they should.