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See More than 120 Speakers and Mentors at The Lean Startup Conference

Startup Lessons Learned

Another way to learn more about who’s speaking is to sort the conference program by category and find people addressing specific topics. For example: Mitch Kapor was a founder of Lotus. As the emeritus Chief Technology Officer of the United States, he still connects government and Silicon Valley.

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What is a CTO?

Austin Startup

A chief technology officer (CTO) is a C-suite executive who is focused on scientific and technological issues including web applications, mobile applications, electronic and digital media development. A CTO will guide your product strategy, market validation, architectural decisions, process optimization, recruiting, and hiring.

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Yes, but who said they'd actually BUY the damn thing?

A Smart Bear: Startups and Marketing for Geeks

If you can't find ten people who say they'll buy it, your company is bullshit. I say "find ten people who say they'll buy." By definition, if you're a startup founder you're explicitly not your customer. founder Blogger & Twitter. "If If there are millions, it's trivial to find ten. Short-sighted, no?

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Convergent Technologies: War Story 1 – Selling with Sports Scores.

Steve Blank

Twenty eight years ago I was the bright, young, eager product marketing manager called out to the field to support sales by explaining the technical details of Convergent Technologies products to potential customers. They couldn’t keep up with the fast product development times that were enabled by using standard microprocessors.

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Take 5 minutes to help other Austin entrepreneurs and vote in the SXSW Panel Picker!

Austin Startup

You can still get on a panel by finding an existing panel that was submitted and adding yourself to it. It’s not too hard to find the panel organizer on social media and reach out to them. The explosion of immersive technologies such as augmented and virtual reality (AR/VR) has served as a catalyst to begin this next UI evolution.

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Ardent War Story 5: The Best Marketers Are Engineers

Steve Blank

I would discover that there was a more effective alternative in building a marketing department than hiring traditional marketers with MBA’s. Some of these advisors from the academic community would work with our of VP of Engineering and help us solve specific technical problems.

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Ardent 1: Supercomputers Get Personal

Steve Blank

It was the best of times, it was the worst of times Ardent would be my third technology company as a VP of Marketing (Convergent Technologies and MIPS Computers were the other two.) It was my ex boss from Convergent Technologies, “Steve we’ve all just resigned from Convergent and we’re starting a new company.