Remove Connecticut Remove Employee Remove Internet Remove Merger
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Transcript of Creating a Brand Name That Sticks

Duct Tape Marketing

And so [Fred Knerr 00:00:22:52], who was one of the founders, went out and he visited Fred Morrison in Connecticut near Yale, and he saw all the kids were calling this thing Frisbee. I think within mergers, that sometimes makes sense, but those are probably larger entities with a larger communication strategy.

Naming 46
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Feb. 28, Stamford, CT: HBS Event on Angel Investing 101 – Best Practices

David Teten

Stefanova was a Senior Manager at IBM, Global Business Services, specializing in post-merger integration and change management in the financial services and technology industry in Europe, Middle East and Asia (EMEA). Prior to that, she was a Management Committee Advisor to Bridgewater’s CEO, Ray Dalio. Before joining Bridgewater, Ms.

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From Nothing To Something. How To Get There.

techcrunch.com

Here’s the rub: in consumer internet (and often enterprise), if your founding team doesn’t have the chops to get a prototype of your product out and in the hands of a blogger to test and write about, you might as well save yourself a lot of pain – you’re not going anywhere. I don’t know any developers. I need money for the servers.