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Feb. 28, Stamford, CT: HBS Event on Angel Investing 101 – Best Practices

David Teten

Speakers: - Bob Dahl, HBS Alumni Angel, formerly head of Global Healthcare for the Carlyle Group. She is also an adjunct professor, who taught a leadership course at Columbia Business School. I hope you can join us 6:30 pm EST, February 28th in Stamford, CT for a HBS Alumni Angels event on Angel Investing 101 – Best Practices.

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Transcript of Creating a Brand Name That Sticks

Duct Tape Marketing

And so [Fred Knerr 00:00:22:52], who was one of the founders, went out and he visited Fred Morrison in Connecticut near Yale, and he saw all the kids were calling this thing Frisbee. I think within mergers, that sometimes makes sense, but those are probably larger entities with a larger communication strategy.

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