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20 Entrepreneurs Explain How They Came Up With Their Business Names

Hearpreneur

What exactly is going to be the name of your business? Whatever the inspiration or relation may be, the naming of your business is one of the most important parts of becoming a CEO. We came up with our product name before our company name. The name had to be easily pronounceable, obviously spelled, and unambiguous.

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Leadership Lessons To Help Guide You To Excellence

Duct Tape Marketing

And you didn't have a name anymore. Uh, my big problem with Brand U, which is partially the fault of Fast Company who published it and used a, a box of Cheers magazine as the, uh, cheers, uh, soap as the background is people have translated Brand U into self-marketing. And what's your first name again? It's not a strategy.

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10 Best Apps For Small Business Owners

crowdSPRING Blog

Take the Hartford, Connecticut police department, who use Slack to “track and share intelligence regarding felonies and pattern crimes.” Creative software veteran Adobe recently tossed its hat into the crowded “use your phone as a scanner” ring with their release of the aptly-named Adobe Scan. Adobe Scan.

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Top Social Media Measurement and Tracking Tools

www.foliomag.com

ENews Sign-Up. --> Magazine. Digital Magazines. -->. T ool: Curalate URL: Curalate.com What it does: Monitors and measures traffic from “visual-based platforms”—namely (for now, at least) Pinterest. First Name. Company Name. * Join the Network for Magazine & eMedia Publishing. Digital Magazines 2012.

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Pricing experiments you might not know, but can learn from

conversionxl.com

He came across the following subscription offer from The Economist, the magazine (he’s also explaining this in his TED talk here ): Both, the print subscription and Print & web subscription cost the same, $125 dollars. This mental process has a name. They also changed the name. The Economist and decoy pricing.

St. Louis 111
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12 Questions: Meet Pamela Harvey (USA)

crowdSPRING Blog

I can be inspired by just about anything, from the texture of a stained jacquard fabric on a chair in an antiques store window, to the look of a mottled cement floor in an automotive body shop, to name just a few examples. I have almost total recall for visual elements (names? You have to love these font names, like nail polish colors.