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29 Entrepreneurs Explain Why They Started Their Business

Hearpreneur

#7- To prioritizes employee and client retention. The company that employed us began putting profits above people and new sales above client retention. The three of us had the exact opposite mentality and created a company that prioritizes employee and client retention. increase not only brand share but also revenue.

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Pricing experiments you might not know, but can learn from

conversionxl.com

When you try to replicate what Valve did to increase their revenue 40x , it might not work for you, but then again, why not give it a try? Note: His freemium plan actually converted 12% more, but had the lowest retention. Ashampoo Software (that’s not a typo) gets downright insulting when you sink too low below “regular price.”

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