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How to Balance AI Magic with Human Expertise

Duct Tape Marketing

Striking the right balance between AI magic and human creativity is crucial for achieving authenticity and differentiation in content creation. And that's really the differentiator. They could go with, oh, we have to get really good at AI using it basically on your behalf, or We have to get really good at what differentiates us.

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Unveiling The Future Of AI

Duct Tape Marketing

However, the current AI models are primarily performing simple statistical tasks rather than exhibiting deep intelligence.The future of AI lies in developing models that can understand context and differentiate between right and wrong answers. If you think about how we communicate, right?

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How Fractional CMOs Are Reshaping Business Strategy

Duct Tape Marketing

06:12] Today we don’t have any way to stand out in the market or way to differentiate ourselves from our customers. And then they realized, you know, we don't have any way to stand out, you know, in the market or way to differentiate ourselves with our customers. Have you seen there is a real interest in strategy? [07:15]

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How To Improve Your Local Marketing Strategy

Duct Tape Marketing

And that enables you to start a text conversation Right. It's a great differentiator too cuz a lot of people may maybe called three people, you know, Sunday night, you know, waiting for them to all come call 'em back Monday morning and uh, all of a sudden you've advanced the ball a little bit by having.

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Local Marketing Strategies For Your Small Business

Duct Tape Marketing

And that enables you to start a text conversation, right. John Jantsch (17:23): You can say, while you're waiting, here's the 27 projects we did last week, right? It's a very differentiator too. You know, if you miss a customer's call, for example, know, our system can send a text and ensure that customer was heard.

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Episode 3: Smart Bear Live!

A Smart Bear: Startups and Marketing for Geeks

How to differentiate yourself in a crowded market (and when perhaps you shouldn’t try). If anybody notices, you grandfather them, or you have the conversation right then. I’m sure you’re better than that, you could come up with a product way better than that, differentiated from that.

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What Employer Branding Is And How To Build It For Your Business

Duct Tape Marketing

John Jantsch (02:15): In, let's just go right into marketing, cuz that's all I know. the, you know, when you think about it, uh, people wrestle to differentiate themselves with a marketing message, right? It's o not the only conversation, right? And so influencing those perceptions is the job of employer brand.

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