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How to Navigate the New Era of Customer Expectations

Duct Tape Marketing

Conversely, if you cost your customers time, you will also pay the price financially. In today’s business landscape, time and responsiveness are key factors in shaping the customer experience and generating revenue. They're from Nebraska, right? Jay (01:22): Oh, sure, yeah, yeah. You got to stay. Jay (01:37): Exactly.

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How Many Variations Can You Have in an A/B/n Test?

ConversionXL

Put it this way: if you’re operating on the basis of making decisions at 95% significance, there is a 5% probability of a type 1 error (“alpha error,” or a false positive). With a little luck, Android users in Kentucky referred by Google, iPhone users in Nebraska referred by Direct and Desktop users in NJ all preferred the redesign.

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Top Social Media Measurement and Tracking Tools

www.foliomag.com

Social media audiences have effectively become another universe of prospects to tap, which means measurement and tracking is essential to yielding from these visitors both direct and indirect revenue. The breakdown: “Capturing conversation outside brand-owned channels is not a perfect science, but at the moment, Radian6 is leading the pack.

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The Venture Capital Secret: 3 Out of 4 Start-Ups Fail

online.wsj.com

If failure is defined as failing to see the projected return on investment—say, a specific revenue growth rate or date to break even on cash flow—then more than 95% of start-ups fail, based on Mr. Ghoshs research. The quality of conversations can deteriorate when real identities are not provided. start-ups fail, he says.