7 Web Form Optimization Insights from Testing Hundreds of Forms
ConversionXL
NOVEMBER 8, 2016
Captchas Might Be Costing You Leads. Second, large clickable image buttons like the ones used in this web hosting finder reduce the number of clicks required to answer the question. Your PPC cost per lead is halved, your content ROI doubles and your landing page conversion rate doubles. Image Source.
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