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28 Entrepreneurs Explain How They Came Up With Their Business Names

Hearpreneur

I hired several branding agencies to help us with brainstorms and ideation sessions, but none of them worked out. When we started the company, I didn’t want it to be called “Grunden & Hale” as is the standard for CPA firms because I envisioned the firm becoming much larger than just me and Adam. #10- Combination of two words.

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