Lessons Learned: The one line split-test, or how to A/B all the time
Startup Lessons Learned
SEPTEMBER 15, 2008
The goal is to have split-testing be a continuous part of our development process, so much so that it is considered a completely routine part of developing a new feature. But in my experience this is not useful most of the time. If its part of an e-commerce site, its probably trying to get them to buy more things.
Let's personalize your content