Austin Startup

SEPTEMBER 18, 2017

As a CTO, I can definitely say without a doubt that few people understand what a CTO does. When I tell someone I’m a CTO, I’m often met with a blank stare. Even when someone is aware of what a CTO does, they often have limited context due to the wide variety of CTO roles.

Fractional CTO 54

Fractional CTO CTO Hire CTO Technical Review 54

Version One Ventures

JUNE 13, 2013

It’s the age-old debate among start-up circles: which is more important to the success of a start-up: the strength of the sales/distribution strategy or the quality of the product? To be successful, a stand-alone company needs a top-notch product and a clever distribution/sales strategy. Today, it’s a different story.

Sales 145

Sales Product CTO Hire Sales Cycle 145

Hunter Walker

JUNE 7, 2014

Hiring Has Changed: Before the press was a way of generating interest for hiring. You Don’t Need to Show Off for the Fortune 500 CTO: Funding announcements used to be the credibility you’d need to get a meeting with the CTO or other management with purchasing power and a RFP. What’s changed?

Technical Review 118

Technical Review CTO Hire Finance Stealth 118

View from Seed

MARCH 3, 2015

Ellie Mirman was the first marketer hired by the CMO of HubSpot, the Boston-based marketing software startup that IPOed in 2014. Initially, we promoted it to a list that we’d already developed through Website Grader, the free app our CTO Dharmesh Shah had built before we even had a product. We got 300.

Marketing 120

Marketing Sales Cycle Startup CTO Hire 120

ReadWriteStart

FEBRUARY 1, 2012

"Our plan is to have seven figure revenues and be profitable by Q3, in addition to to seven new hires by end of the year," he says. Since joining the program, he has seen an increase in ad sales and also received new investment capital. Jim Dolan, the CEO of Action Online , is looking to launch in May and redo their YoJo.com site.

St. Louis 118

St. Louis CTO Hire Fractional CTO Entrepreneur 118