Remove Curation Remove Distribution Remove Management Remove Syndication
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How to Create a Marketing Playbook for Consistent Campaigns

ConversionXL

A marketing playbook is a reference guide that outlines how a business will manage its marketing on a particular channel or campaign. Users should easily understand which assets are promoted on which channels and the distribution schedule. Here are eight tips for creating and curating your playbook. Usage policies.

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An Investor’s Personal Social Media Tech Stack: In the future, everyone will be famous for 15 followers

David Teten

Mailchimp.com **, to manage my mailing lists, which people join by registering on Teten.com or PEVCTech.com. Google My Business , which helps me manage my Google presence. . I’m not active on Facebook at all, but I do have a business page I manage passively. Jourdan Urbach, Managing Partner of Brandt & Co.

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e(verywhere)-Commerce

This is going to be BIG.

One thing that Chris Fralic and I have been tossing around is the lack of a retailer centric play—where individual retailers can run their own group buys, manage discounts across various sites, run local campaigns across Foursquare, Facebook fan pages, etc. All of the current sites revolve around a centralized curation and sales function.

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