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Lessons Learned: What is customer development?

Startup Lessons Learned

Lessons Learned by Eric Ries Saturday, November 8, 2008 What is customer development? But too often when its time to think about customers, marketing, positioning, or PR, we delegate it to "marketroids" or "suits." Many of us are not accustomed to thinking about markets or customers in a disciplined way.

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Lessons Learned: Product development leverage

Startup Lessons Learned

The idea of leverage is simple: for every ounce of effort your product development team puts into your product, find ways to magnify that effort by getting many other people to invest along with you. That engine of creativity has led to a catalog of something like 2 million virtual goods authored by a hundred thousand developers.

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Lean Startup at Scale

Startup Lessons Learned

We work in prototypically four-week iterations, with quality engineers and software developers working in close collaboration. But we couldn''t have identified this without having clear metrics (that high bug count) to assess our development process. Week 1 - New Feature 2 - Development and testing continue together.

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Lessons Learned: The hacker's lament

Startup Lessons Learned

In a few cases, they are clearly smart people in a bad situation, and Ive written about their pain in The product managers lament and The engineering managers lament. When they see a problem with the teams process, why dont they just fix it? Hire a CTO or VP Engineering. Just change it.