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The Customer Development Manifesto: The Startup Death Spiral (part.

Steve Blank

This post describes how following the traditional product development can lead to a “startup death spiral.&# In the next posts that follow, I’ll describe how this model’s failures led to the Customer Development Model – offering a new way to approach startup sales and marketing activities.

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Vertical Markets 2: Customer/Market Risk versus Invention Risk.

Steve Blank

But then, because there might be entrenched competitors and your concept is radically new, you still need to invest in the customer development process to learn how to get design wins from companies who may be happy with their existing vendors. Personally, I think that customer acquisition, brand, reputation, etc.,

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Customer Development Manifesto: Market Type (part 4) « Steve Blank

Steve Blank

In future posts I’ll describe how Eric Ries and the Lean Startup concept provided the equivalent model for product development activities inside the building and neatly integrates customer and agile development. End result? After twelve months Handspring’s revenue was $170 million. Sounds like handspring.

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Jack Truong Says Beat Your Competition by Satisfying Consumers’ Unmet Needs

The Startup Magazine

During his first meeting with the company’s global leadership, Truong made his case: “There’s no such thing as a mature market, there’s only mature business managers,” he asserted. “Of Differentiating between a truly essential unfulfilled consumer desire and falling prey to the “something shiny” syndrome can be tricky.

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“Speed and Tempo” – Fearless Decision Making for Startups « Steve.

Steve Blank

Customer Development ) to help you quickly recognize and reverse any incorrect decisions. Customer Development) to help you quickly recognize and reverse any incorrect decisions.&# I love the way you differentiate. In a startup it doesn’t matter if you’re 100% right 100% of the time. That’s why startups are agile.

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SuperMac War Story 4: Repositioning SuperMac – “Market Type” at.

Steve Blank

Reply steveblank , on March 28, 2009 at 7:27 am Said: Denis, Over time the blogs tagged under the “customer development&# category will build up a narrative of illustrative stories of how customer development evolved in practice. What part of this blog should I read if I am also reading the book?

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Entrepreneurs are Everywhere Show No. 20: Nayeem Hussain and Will Zell

Steve Blank

Prior to founding Keen Home , Nayeem Hussain spent his career focusing on M&A, corporate development/strategy, and financial analysist, first at Prudential Financial and then at Loral Space & Communications. Filed under: Customer Development , SiriusXM Radio Show.