Steve Blank

APRIL 30, 2009

Luckily (or maybe because we were in Silicon Valley where there was a domain expert for everything) there was a very smart consultant in the retail computer space, Seymour Merrin, who preached about the importance of packaging. Hopefully you and your co-founders are experts in one or two parts (agile development, SEO/SEM, etc.)

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Sales Silicon Valley RSS Las Vegas 120

Steve Blank

SEPTEMBER 27, 2010

In Customer Development the goal of a minimum feature set is to pare the features of the first product release to the minimum necessary for early customers. This feature was crucial to direct marketers who did not want to send multiple ads to the same address.) Filed under: Customer Development , E.piphany.

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San Francisco Database Advisory Board Silicon Valley 228

VC Cafe

SEPTEMBER 5, 2012

The term “Growth Hacking”, invented by Sean Ellis , and made popular by Andrew Chen , a Silicon valley marketer and entrepreneur, is a combination of two disciplines – marketing and coding: Growth hackers are a hybrid of marketer and coder, one who looks at the traditional question of “How do I get customers for my product?”

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